Horse feeds companies join forces in strategic partnership

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Leading Uk equine feed companies Dodson & Horrell and Blue Chip Feed have announced a new strategic partnership.

Blue Chip founder Clare Blaskey said.” I’ve always loved horses and I’ve been very lucky to be able to turn my passion into an extremely successful business, but never in my wildest dreams did I think we’d be working so closely with the Uk’s leading horse feed company, one that has been established since 1939. Both companies have an incredible family ethic and we are both anticipating a long and very successful collaboration.”

Dodson & Horrell’s sales and marketing director Bill Chudley confirms: “ We consider feed balancers and supplements as a very important part of the equine feed market and are delighted to be working with Blue Chip. Both companies remain entirely separate but we see a perfect strategic fit between the two product ranges.”

The Blue Chip range will now be available to by from the Dodson & Horrell stocklist from 2011.

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